Graphic Designer (LinkedIn).
I’m a professional Graphic-Digital Designer with 18 years of combined experience in visual identities and digital interface. I provide web design, branding and development services for small to medium businesses in a range of diverse industries.
As part of the creative process I analyze business problems, user needs and synthesize these into workable solutions. As a consequence I evaluate clients positioning, industry and competition in order to provide a competitive advantage. This means I adopt a user-centered design approach to enhance user experience.
I work to create an interactive experience and generate a concept that supports strategic goals which translates ideas and concepts into appealing and functional design solutions. This includes strong design foundation, focusing on layout, hierarchy, typography and color.